Wednesday, January 23, 2013

Q&A with Kate McCarthy: Helping Your Daughter Pick the Right Makeup

Hi Kate! My teenage daughter is interested in beginning to wear makeup. I am open to letting her experiment but want her to look age appropriate. Do  you have tips or product recommendations for moms with teenage daughters?

Kate: I love working with young girls who are experiencing makeup for the first time.  I will never forget the first time I put makeup on! I was probably 12 playing with my mom’s makeup and had no clue what I was doing. After a little time passed my mother taught me the basics- light shadow on the eyes, a quick swipe of mascara, a little blush and of course lip gloss. For all of the moms out there wondering what products to look for and how much product to have them wear, here are some of my top tips:

First, start by finding a makeup line that markets itself with products that aid in the health of her skin and a positive self image.  Second, keep the less is more rule in mind.
  • For foundation, look for powders with healing properties in them and sun protection. glo’s Pressed Base is a great starter foundation for young teens. Using the fluffy Powder Brush will give light coverage, sun protection and, if she has acne issues, it will help eliminate inflammation and bacteria growth.
  • When it comes to eye shadow keep it simple. Only give the option of two different eye shadows- one base color and one lid color. The base color should be 1-2 shades lighter than her natural skin color. The lid color can be something with a little shimmer in soft peaches, pinks or taupes.
  • I always try and avoid eyeliner when working with girls under the age of 16. If your daughter is in her early teens, one layer of mascara will do the trick. If she is a little older, go for liners in the black/brown or navy color family.  She only needs a thin line tight to her upper lash line and should keep the lower lash line clean.
  • Blush or bronzer is a great way to add color to her complexion but make sure she takes it easy with the application. If she opts for bronzer show her the “3 trick”. Starting at the side of the forehead make the shape of a 3 swiping into the temple and onto the cheek. If she just wants blush, pick soft pinks or peaches that will add a subtle flush to her skin.
  • Gloss! If I had a penny for all the lip-gloss I went through in high school I would be a pretty wealthy lady!! Again, keep the colors soft and choose a formula that aids in hydration.

Here’s a helpful checklist/ guideline to use when purchasing products:
        Pressed base with the Powder Brush
        Eye Shadow Base in bamboo, diamond, or sand pebble 
Eye Base Brush
        Eye Shadow for lid in water lily, dusk, or the Eye Shadow Trio in ballerina.  
Eye Blender Brush
        Precise Micro Eyeliner in navy or Precision Eye Pencil in black/brown
        Water Resistant Mascara
        Blush in bellini or paradise
        Lip Gloss in peony, star struck, or whisper

Showing your daughter the basics of makeup application can provide her with the tools to make her confident, have a positive body image and express herself.  Now, there is a fine line between using makeup as a positive addition to her personality and using it to mask or hide things she is not happy with so be sure to emphasize the importance of enhancing the natural beauty she already has!
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